Specialized Hospitality agency in Mallorca
Social Media Management
Comprehensive social media management service for the continuous publication of content and positioning on: Instagram / TikTok / Facebook / Google Business / YouTube / Linkedin
Audiovisual Content Creation
Full coverage audiovisual content production service. Includes photo and video shoots, as well as the creation, editing, and layout of content for all digital formats required for social media and owned channels.
Online Advertising Management
Management of advertising campaigns on Social Ads (Meta: Instagram and Facebook, and TikTok Ads) and Google SEM, enabling ads to be shown in the top Google search results and on platforms such as Google Hotel Ads.
Campaigns are launched using advanced targeting to achieve specific goals such as increasing direct channel sales, generating leads, or boosting brand visibility.
*Hiring Ads services separately is optional.
Email marketing
Email communication allows you to connect directly with your customers through personalized and automated campaigns. It is ideal for building loyalty, recovering abandoned bookings, and promoting special offers.
Includes database segmentation, brand-aligned email design, automated sending, newsletters, and performance analysis. A strong email marketing strategy is crucial for hotels aiming to increase direct channel sales.
Online Reputation Management (ORM)
Online Reputation Management focuses on improving the hotel’s public perception on platforms such as Google, TripAdvisor, and Booking, primarily to strengthen customer trust and improve the hotel’s positioning.
It includes strategies to understand customer satisfaction and encourage positive reviews, semi-automated review management with human oversight, and monthly reporting with analysis of both the hotel’s reputation and that of its competitors.
Graphic Design
The graphic design service in the hospitality sector covers the creation of visual materials tailored to the hotel’s brand identity. It includes digital assets (web banners, promotional campaigns, logos, etc.) as well as physical materials such as corporate branding items, signage for common areas, decorative vinyls, interior wayfinding, menu designs, welcome packs, and materials for entertainment or events. All delivered with a professional approach that strengthens the hotel’s identity and enhances the guest experience.
Branding
We create a solid, coherent visual identity from scratch, aligned with the values and personality of the hotel or hotel group. A brand that conveys professionalism, distinction, and approachability, designed to connect with your target audience across all channels.
This service is ideal for newly opened hotels, rebranding projects, or for those looking to stand out with a renewed and memorable image.
Personal AI Agent (GPT)
Implementation of an AI-based agent (ChatGPT), designed and trained specifically with the hotel’s information (facilities, schedules, policies, services, excursions, location, transport, etc.) to support the reception, reservations, and sales teams in drafting and responding to messages and emails. It generates fast, accurate, and reliable responses to frequent inquiries from guests, tour operators, agencies, guides, and other intermediaries, using the hotel’s appropriate corporate tone of voice.
In addition, this service includes the design and automation of personalized communication templates to enhance the guest experience at key moments of their stay, such as welcome letters, farewell messages, and personalized greetings.
Nexus Social Media Pack (+popular)
Full Social Media Management, Audiovisual Content Creation, and Social Ads service. Everything you need to grow your social media presence, attract new customers, and build long-term loyalty.
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